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* New Online - Sales Manager Leadership Workshop

NRMCA's Sales Manager Leadership Workshop gives your team the cutting-edge tools they need in key areas. Strategy & Planning + Executive Selling + Territory Management + Key Accounts + Team Building + Value Selling + Management Leadership + Motivation + Customer Relationships + Performance Coaching Plus 6 months of elearning, interactive conferencing, and a certification exam To register, contact NRMCA's Shawnita Dickens at 240-485-1154.


Next class: February 9-12, 2010: Four consecutive days, each from 1-3 p.m. Eastern time.


Register: Fax back form | Online


More: Enhance your learning with these products and videos.


Ready mix sales managers need every tool in the box to survive in today’s difficult market. If you are stressing about hitting sales goals with fewer customers, fewer sales reps and smaller budgets, then the concepts in this hard hitting workshop are for you. The course focuses on acquiring immediately applicable and competitive skills to:


Manage your own key accounts while optimizing communication with your sales team.

Move from a people management model to a decision management model so sales staff’s actions directly impact business.

Develop complex solutions for more lucrative contracts.

Recruit and train a higher caliber of sales professionals for a team environment.

Recognize your sales reps’ road blocks and help them develop strategies to increase their productivity.

Use analytical tools to judge the difference between heavy territory activity vs. time management for quality results.

Increase staff’s close ratio through methods tailored to the customers’ decisions to buy.


The Sales Manager Leadership Workshop is fully certified by the Professional Society of Sales & Marketing Training. It starts with a classroom experience and is followed by one hour online lessons and Webinars over a five-month period. 


Classroom training:  A two-day classroom event in which attendees participate in a ready mixed concrete-specific territory management case study. Sales managers team together to evaluate a sales rep’s territory, detail their findings and suggest improvement strategies. Each team’s performance strategies are competitively evaluated on Day 2.


Online Instruction and post-workshop web conferencing: Sales managers participate in five online lessons that include their own personalized "action implementation" assignment for each lesson. After completion of the online instruction portion, attendees participate in a monthly web conference with their class peers where they share their findings and provide suggestions.


Certification: Upon full completion of the classroom, online lessons and web conferencing, students may test for NRMCA sales management certification.

Students must have already earned NRMCA’s CCSP designation.


For more course information, contact: NRMCA's Gillian McBurney at 1-888-846-7622, ext. 1166 or by e-mail, gmcburney@nrmca.org.

For registration and travel information, contact NRMCA's Jessica Moore at 1-888-846-7622, ext. 1152 or by e-mail, jmoore@nrmca.org.

NRMCA's Complete Educational Lineup | NRMCA Publications

This is an elective course for the new Certified Concrete Professional (CCPf) Sales, Marketing and Promotion career track.


When in the Washington DC Area...NRMCA facilities are easy to get to and close to good dining, entertainment and culture.



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