Education Marketing Coordinator

Posted April 10, 2007

 

Our growing Education Department currently offers over 100 single day to week-long workshops and seminars a year. It has a full-time position for a top notch marketing coordinator whose tasks will include niche marketing, data base management, copy writing, brand development, promotional material development and execution, market research, report and survey writing with analysis and sales. Occasional travel.

 

Key Responsibilities:

 

• Manage the day-to-day administration of a new certification program, including its database, marketing outreach and participant requirement fulfillment.

• Revise and implement annual Education Communication Plan and Schedule, including functioning in a cross-team environment with the Marketing, Publications, Meetings, IT and Engineering departments. Includes marketing/outreach campaign framework for all education programs, including internal web management.

• Conduct registration and demographic trend analyses for seminars, workshops and a technical meeting. Adjust marketing accordingly.

• Communicate orally and in writing with specific certification candidates and their companies.

• Implement the policies for general education programs and certifications.

• Write copy and proofread marketing copy for print, web, e-mail and fax communications.

 

The department uses a team approach which means that the new employee will work with managerial and administrative staff to launch new programs, enhance current ones and look for new non-dues revenue opportunities.

 

Requirements: One-three years marketing experience. BS/BA in marketing, journalism, communications or related area. Association and iMIS database management experience a plus. MS Office proficiency a must (Word, Excel, Access, PowerPoint, Adobe Acrobat). Excellent written and oral communication skills, strong organization skills, a non-dues revenue track record in a non-profit environment, and the ability to multi-task and prioritize are a must in this fast-paced, high profile, entrepreneurial, successful environment.

 

NRMCA is located in downtown Silver Spring, near the METRO (Red Line). We offer a competitive compensation package, including medical, dental and vision benefits, a 401K, and a Flexible Spending Account.

 

To apply, please submit a cover letter, resume, and salary requirements to:

Human Resources

NRMCA

900 Spring Street

Silver Spring, MD 20910

pobrien@nrmca.org.

NRMCA is looking for an energetic self-starter to take responsibility as National Resource Director for association concrete promotion efforts to be based in the southeast U.S.  This position requires a team player with a very good knowledge of the concrete industry who is well organized and dedicated to promotion. Excellent communication and team-building skills are critical for success. Responsibilities include developing relationships and offering industry support to national accounts, supporting promoters from member companies, working with local and regional promotion teams, and interacting with specifiers, engineers, and concrete contractors.  Extensive travel is required.

NRMCA offers a competitive salary, excellent benefits and opportunities for professional growth in a demanding and fast-paced environment. Please send your resume or request additional information from Michelle Barringer at mbarringer@nrmca.org or fax to 301-585-4219.